Nike Brasilia JDI Mini Backpack in Bright Orange and Turquoise
Backpack, specifically a mini everyday casual daypack with front zipped pocket and side mesh slip pockets · Nike, Inc., a publicly traded multinational corporation, positioned as a global athletic and sportswear market leader
Collection: Nike Brasilia JDI (Just Do It) Line, part of the permanent youth and casual accessories seasonal catalog
Style
Backpack, specifically a mini everyday casual daypack with front zipped pocket and side mesh slip pockets
Brand
Nike, Inc., a publicly traded multinational corporation, positioned as a global athletic and sportswear market leader
Material
Durable dense polyester synthetic fabric construction, machine-stitched seams with reinforced stress points, webbed nylon handles, and mesh side pockets
Dimensions
Mini size variant, approximately 33cm height x 25cm width x 13cm depth (13 x 10 x 5 inches) with a short top locker loop handle
Description
A vibrant and energetic mini backpack from Nike featuring the iconic 'Just Do It' slogan in oversized turquoise lettering across a bright orange canvas. Designed for everyday casual use, school, or light travel, it combines athletic durability with playful, youthful streetwear style. The compact silhouette is practical yet visually striking, offering hands-free convenience with unmistakable brand identity.
Key Features
Oversized 'Just Do It' wrapping graphic, signature Nike Swoosh branding on the front pocket, compact mini proportions, durable synthetic shell, and external mesh pockets
Material & Construction
Durable dense polyester synthetic fabric construction, machine-stitched seams with reinforced stress points, webbed nylon handles, and mesh side pockets
Color & Pattern
Vibrant orange body with bold turquoise blue 'JUST DO IT' block typography wrapping the top and back panel, featuring a white embroidered or printed Swoosh logo
Hardware Details
Standard black enamel or anodized metal zipper sliders with fabric pulls, no complex locks or heavy metal plating, utilitarian athletic hardware
Interior Description
Unlined single main compartment in matching synthetic fabric with a small internal woven care and origin tag, minimal internal organization, prioritizing lightweight utility
Closure Type
Top dual-zipper closure for the main compartment and a secondary front vertical or horizontal zipped pocket for secure quick-access storage
Strap & Handle Details
Adjustable padded nylon shoulder straps for back wear and a top webbed grab handle for convenient hand carrying
Craftsmanship Details
Standard industrial machine stitching with clean finished interior seams, uniform fabric dye lot, and robust zipper track installation suitable for daily wear and tear
Authentication Indicators
Clear interior woven tag with manufacturing details, correct Nike font typography, precise embroidery/print alignment of the Swoosh, and standard athletic zipper pull branding
Origin & Manufacturing
Manufactured in Indonesia (as indicated on the interior tag), adhering to Nike's global mass-market sporting goods production standards
Era & Period
Contemporary activewear era (2010s to present), characterized by bold branding and functional everyday athleisure aesthetics
Age Estimate
Likely modern production, circa 2018-2023, based on current branding layouts and material trends
Cultural Significance
Represents the fusion of athletic utility and youth streetwear culture, making sports branding an accessible fashion statement for everyday wear
Condition Notes
Visually appears to be in very good to excellent used condition with clean fabric, vibrant colors, intact mesh, and fully functional zippers showing minimal wear
Value Estimate
Estimated retail price around $25 to $35 USD, with a secondary resale market value typically ranging from $15 to $25 depending on condition and availability
Care & Maintenance
Spot clean with a damp cloth and mild soap, air dry away from direct heat, do not machine wash or submerge fully to protect synthetic coatings and hardware
Similar Handbags
Adidas Classic Mini Backpack, Puma Phase Small Backpack, Herschel Supply Co. Nova Mini Backpack, sharing similar compact everyday utility and vibrant colorways
Interesting Facts
The 'Just Do It' slogan was introduced by Nike in 1988 and has since become one of the most famous marketing taglines of the 20th century, frequently inspiring entire product capsules and accessories lines